Skills for global business: cultural intelligence & business development (Fernando Salvetti)

Do we know how to contribute to the business development of active organizations in today’s world that is global and local at the same time? Are we ready to identify new business opportunities in world markets? Are we able to sustain our business, ourselves and our colleagues with effective intercultural intelligence? We belong to working groups in which the concepts of service, team-working, hierarchy, time and quality are so different. Working in intercultural contexts means facing cognitive paradigms, relational systems and different reference values. Cultural intelligence opens up significant dimensions to us, not only in terms of understanding and analysing the world we are living in but also in direct terms of management and business development. This is the key that allows us to “listen” and understand habits, behaviours, contexts and markets that are different from our own.